HOT ! 人文 HAPPY IS UP SAD IS DOWN

即購入OKです！- タイトル: HAPPY IS UP SAD IS DOWN: 65 phors for design- 著者: Jörn Hurtienne, Diana Löffler, Clara Hüsch, Daniel Reinhardt, Robert Tscharn, Stephan Huber- 出版社: BIS- 価格: 21.99€一読し自宅で保管していました。。川端博先生古稀記念論文集 下巻。ご理解いただける方よろしくお願いいたします。佐々木英也『マザッチオ　ルネサンス絵画の創始者』、東京大学出版会、2001年。ーWe think, feel, and talk in phors.Why not use them for design?Feeling down? Cheer up! We use phors every day and often without being aware of it. Many phors are more than figures of speech. They reflect basic bodily experiences and help to structure our thinking and experiences of the world.Happy is Up, Sad is Down is a collection of 65 phors with research facts and applications in product and interaction design, information graphics, and advertising.phors show how to use space and physical attributes to convey abstract concepts like time and importance, emotions and social relations, political ideas and ethical values. This book is meant to inspire designers and everyone curious about how the mind works.ー概念　メタファー　研究　実験　海外　絵本　英語